FIR B2B podcast #66: The Robot Who Fooled Me, Block That Buzzword and Domain Name Insanity

Paul Gillin and I discuss a variety of topics this week. First, the notion of automated phone attendants to provide outbound sales support is taking on new meaning when Paul’s got a call from Brian the fund-raiser. Turns out Brian wasn’t a real person, but it initially fooled Paul!

Next, perhaps it’s time to sharpen our use of language. We talk about lazy usage of meaningless words, such as flexible robust high-performance. Say what?

I note that the latest crop of domain name extensions is completely out of control, not to mention pricey and making it harder for brands too. You can listen to our 20-minute podcast here:

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