As a freelancer and business owner, I wear many hats, and some of you might not know about all of my activities, so pardon the self-promotion of this week’s note. For the past year, give or take a few weeks, Paul Gillin and I have had the pleasure of producing an almost weekly series of podcasts called TechPR War Stories. We have covered new and old media, interviewed some impressive guests including other tech journalists, marketing bloggers and generally had a real blast putting the show together. For those of you that don’t know Paul, he has been an editorial manager in IT for many years, founding TechTarget and now also working on his own. His lovely wife Dana is our audio engineer and producer.

For our one year anniversary and episode #52, we wanted to do something a little different. We convened a roundtable discussion at the offices of our friends at Lois Paul and Partners to talk about the new world of business communications.

The stars aligned perfectly: I was in Boston on a speaking tour and some of our best friends and colleagues from our years in media were up for a free meal and discussion. Our seven participants turned out to encompass a nice mix of media, marketing and financial disciplines.

The debate got quite spirited at points, with freelance IT journalist Bob Scheier and professional blogger Steve Hall of Adrants.com famously facing off over the ethics of fact checking in the blogging world. Venture capitalist Bill Frezza of Adams Capital Management had the best quip of the evening: “We are in the post-integrity age of journalism” while confessing that the business models are still being worked out for many new tech startups that he is involved in. And Lois Paul and Ted Weismann of LPP recounted with resignation the frustration of convincing clients that it’s about more than just the Wall Street Journal these days.

Normally, our podcasts last no more than 15 minutes, but our discussion last week was almost an hour. You can download it here, and if you want to subscribe to future episodes, go to our Web site at TechPRWarStories.com.