Those of you that don’t live in LA probably don’t realize how sucky our local print media coverage is. We have numerous newspapers, but none really offer what is going on outside of The Industry, that small segment of the population that we all aspire to be, or at least aspire to have multi-million dollar paychecks and homes perched precariously over major fault lines, but with fabulous ocean views.
Anyway, Mack Reed publishes the LAVoice, a fledgling effort that has some quite good journalism and is always entertaining. Here is a post of his about how blogs are not The Next Big Thing:
Blogs are the CB radio of the '00s. Those who know how to use 'em, and need to, will do so, and they'll be as commonly accepted as part of the mediastream as hey-looka-this irritainment e-mails are now.
Come to think of it, most of what is published in the mainstream press is irritainment. A great high concept!
My take on the relationship is that it is mutualistic. I posted a bit more on the original site.
Why can’t we just get comfortable with the notion that nobody knows. This is a difficult concept for those of us who opine for a living, but in this case it’s the bloody truth. Here’s the way I figure it: I’m blogging. If it turns out to have been a waste of time, I’ll stop. If it turns out to be important to my career, I’ll have a leg up on those who scoffed. Either way, I get paid every week. … Oh, and it’s fun.