Last week I had a chat with Sam Whitmore on his pod about how I am using AI and working with a couple of developers. I have some thoughts about how PR folks should incorporate this technology into their daily workflows, and also point out this CJR piece where they interview several reporters on how they are using various AI tools.

My 14 minute discussion shows what a deep AI scan of my published work shows about my unique differentiators of my writing style, how PR can exploit LLM and agents, and why reading someone’s clips prior to a pitch is more important than ever. You might also want to read my post from a few months back about how 10Fold got on board the agentic AI train.