Sam Whitmore MediaSurvey podcast on new rules and new media for PR

I had a short conversation with Sam Whitmore about consuming new media on tablets as a result of getting my iPad this week, including how PR and editorial need to work together to produce better visual stories, and how social media presents information to consumers who are traditional newspaper readers (those few of us that remain).

It is worth a listen to, and you can download the podcast recording here.

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