New Trends in Search at the New Communications Fourm

I will be moderating a panel session at the Palo Alto Sheraton on March 2 with this title. You can go here and find out more about the conference.

We will look at various trends in the search area, including what is going on with searching blogs and podcasts, search engine optimization, the recent deal between BearingPoint and Google, and integrating search into the desktop. Here are the powerpoint slides for the session.

It should be a lot of fun and I am looking forward to the conference.

My panel will include:

  • John Cass is director of blogging strategies for Backbone Media (john@backbonemedia.com), a 10 year old search engine optimization company. His blog is called Blog Survey.
  • Rob Key is CEO of Converseon (rkey@converseon.com), a search and communications management company.
  • Stephan Spencer is the founder and president of Netconcepts, a search engine optimization agency.
  • Ross Weinstein is Director of Business Development at Ingenio (ross@ingenio.com), a pay-per-call Web to phone vendor.

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